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Full-Service eCommerce Marketing Agency

Running an eCommerce business is no small feat. Especially as selling online continues to become more and more competitive. You’re trying to stand out while fighting for attention in a sea of tabs, carts, and “maybe later” shoppers. And between managing your product line, customer service, fulfillment, and inventory, marketing can easily become a maze of disconnected tools, tactics, and to-dos.

You need an eCommerce marketing agency that knows how to drive sales, boost your rankings, and build your brand awareness across every digital channel.

As a full-service eComm and digital marketing agency, M works with eCommerce brands of all shapes and sizes to grow online visibility, increase conversions, and maximize return on investment.

With over a decade of experience in eComm including Shopify SEO, social media marketing, email marketing automation and more, we love creating marketing strategies that help online businesses thrive in today’s fast-paced retail world.

eCommerce Marketing Strategy

Data-Driven Plans That Convert

We help eCommerce businesses develop a clear, data-driven eCommerce marketing strategy that aligns with your business goals, budget, and customer lifecycle.

Our marketing strategies are built to:

  • Attract the right target audience
  • Improve engagement and retention
  • Maximize Return on Investment (ROI) and Return on Ad Spend (ROAS) through smart segmentation and channel mix
  • Set KPIs and track success using conversion-focused metrics

With deep experience across industries, platforms, and eCommerce store sizes, we’ll build your roadmap for long-term eCommerce growth.

eCommerce Search Engine Optimization (SEO)

Get Found. Stay Found. 

Search engines are still the #1 driver of eCommerce traffic — and if your online store isn’t ranking, you’re invisible. In fact, 53% of website traffic comes from organic search. With eCommerce SEO (search engine optimization), it’s not just about keywords; it’s about optimizing every corner of your store from product descriptions and image alt text to technical performance and structured data. That’s why SEO services (and technical optimization) are at the core of our eCommerce marketing services.

Our eCommerce SEO strategies help your site rank for high-intent, product-specific keywords.

We focus on:

  • Technical SEO audits and fixes
  • Organic traffic
  • Shopify SEO
  • On-page and product page optimization
  • Structured data
  • SEO content marketing and blog strategy
  • Backlink building and authority

Conversion Rate Optimization (CRO) for eCommerce

Turn Traffic Into Transactions

In the competitive world of eCommerce, attracting visitors to your online store is only half the battle. The real challenge lies in converting those visitors into paying customers. With the average eCommerce conversion rate hovering around 2.86%, even minor improvements can lead to significant revenue gains.

So if you’re noticing steady traffic but no conversions, it may be time to investigate what’s going on. Our digital team can perform an audit of your site to determine where you’re losing conversions — be it from web performance, mobile optimization, a complicated checkout process, lack of trust signals or more.

From there, we put together a strategy to get your site driving sustained sales. This could look like a combination of A/B testing, heatmap analysis and refining your eCommerce store’s user experience and product pages to reduce friction and increase sales.



eCommerce Email Marketing

Build Loyalty, Drive Repeat Sales

The most important thing any business, online or physical, can do is stay at the top of their customer’s minds. Especially when they’re ready to buy. So while paid social and ads attract first-time buyers, email marketing is what keeps them coming back. With an average ROI of $36 for every $1 spent, email marketing remains one of the most powerful tools in your eCommerce arsenal.

Whether you’re nurturing leads, announcing a new product, or re-engaging past customers, email campaigns are essential for boosting retention and building customer loyalty.

We help eCommerce brands grow retention, brand visibility, and online sales with custom-built automations that speak directly to your target audience. This includes flows like abandoned cart sequences, win-back series, welcome sequences, post-purchase flows, and product recommendations all based on user behavior and segmentation. We also test rigorously—running A/B subject line testing, optimizing send times, and analyzing engagement data to continuously refine your campaigns and maximize results.

Simply want more engagement? We can help craft newsletters showcasing your brand and products that customers actually want to open.

eCommerce Website Design

Designed to Convert. Styled to Sell.

Our eCommerce website design process blends strategic UX with standout creative to make sure your customers don’t just browse… they buy.

We design eComm websites that:

  • Put your products front and center
  • Make checkout seamless across devices
  • Reflect your brand’s personality and voice
  • Guide customers to action through smart layout and CTA design

Let us design a beautiful website with a user experience that’s optimized for both conversions and long-term customer loyalty.

eCommerce Website Development

Function Meets Flexibility

Our developers build fast, secure, and scalable eCommerce websites that not only look great but function flawlessly behind the scenes. From cart logic and custom filters to third-party integrations and mobile performance, we make sure your online store works for your store and grows with your needs.

eCommerce Pay-Per-Click (PPC) Advertising

Get Seen. Get Clicked. Get Results.

PPC or paid advertising helps your eCommerce business show up instantly on search engines like Google, and other 3rd party websites. We design high-performing PPC campaigns using smart segmentation, keyword targeting, and negative keyword filtering to stretch your ad spend further.

Our paid search strategy includes Google Ads, shopping campaigns, and dynamic retargeting all monitored and optimized to maximize ROAS.

Bonus: We love a good A/B test.

eCommerce Marketing Campaigns

Run Campaigns That Actually Convert

ECommerce businesses that run regular campaigns see up to 32% higher engagement year-over-year.

Whether you’re launching a new product, running a seasonal promo, or trying to re-engage cold leads, our eCommerce marketing campaigns are built to attract, engage and convert.

We combine multi-channel promotion with smart creative, segment-specific messaging, and real-time performance tracking. The result? Marketing efforts that connect and convert rather than just shouting into the void.

Shopify & eCommerce Platforms

Built to Perform on the Tools You Use Most

We’re platform-agnostic but fluent in Shopify, WooCommerce, BigCommerce, and Squarespace. We’ve helped eCommerce websites optimize for faster load speeds, mobile responsiveness, and better user experience.

Whether you’re looking for a complete Shopify redesign, custom Shopify SEO, or platform migration, our team can deliver solutions that enhance your eCommerce growth.


FAQs

How do I know if I need an eCommerce marketing agency?

If your sales have plateaued, your traffic isn’t converting, or you’re piecing together different freelancers or tools with little return…you likely need a partner who can bring cohesive strategy, performance, and execution under one roof. That’s what we do best at M.

What platforms do you work with?

Can I hire you for just one service (like SEO or PPC)?

Do you have experience with my industry?

Work with M. Take action with your marketing.